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Small Business Management: Launching and Growing Entrepreneurial Ventures (with Printed Access Card) |  | Authors: Justin G. Longenecker, J. William Petty, Leslie E. Palich, Carlos W. Moore
Publisher: South-Western College Pub
Category: Book
List Price: $191.95
Buy Used: $101.99
as of 7/31/2010 08:15 MDT details
You Save: $89.96 (47%)
New (33) Used (101) from $101.99
Seller: chadbst2
Rating:  16 reviews
Sales Rank: 60633
Media: Hardcover
Edition: 15
Pages: 744
Number Of Items: 1
Shipping Weight (lbs): 3.8
Dimensions (in): 11 x 8.8 x 1.2
ISBN: 0324827830
Dewey Decimal Number: 658
EAN: 9780324827835
ASIN: 0324827830
Publication Date: September 24, 2009
Availability: Usually ships in 1-2 business days
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Product Description
Realize your dreams of small business success with this market-leading SMALL BUSINESS MANAGEMENT: LAUNCHING AND GROWING ENTREPRENEURIAL VENTURES, 15E. This innovative book provides the practical concepts, entrepreneurial insights, and comprehensive resources essential for success throughout your management career. This edition's solid coverage of the fundamentals teaches not only how to start a business, but also how to manage, grow, and harvest a business. A thorough emphasis on building business plans ensures you can effectively create a plan for your own ventures. Unforgettable examples, exciting video cases, and coverage of the most current developments in business management today keep this engaging book and integrated learning system as current and practical now as it was in its first leading edition 50 years ago. SMALL BUSINESS MANAGEMENT, 15E is a resource you'll reference again and again throughout your career.
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| Customer Reviews:
Showing reviews 1-5 of 16
 A great resource for budding entrepreneurs. April 13, 2009
K. Ruiz (Oakland, California)
3 out of 3 found this review helpful
I bought this book for a Small Business Management class at Berkeley City College. It is completely full of information on how to build a small business the proven way the first time. There are plenty of testimonials and case studys and exercises to help us apply business fundamentals to real-world situations.
I also like the online component that has flashcards to help learn the keywords and videos, too.
It's a heavy book. It's very expensive, list price $190.00. I bought mine used (from a person who used it once for a test, so it's practically brand new) for $90 + $3 shipping. Still expensive, but way cheaper by comparison.
Excellent Textbook! February 8, 2010
T. Lockwood
I think this book is phenomenal! I was literally just thinking to myself earlier tonight that it is a very resourceful tool for school. I go to MSB college, and I needed to purchase the book for my small business management class. I think it's a great book. I can find any word I'm looking for, and each chapter is detailed and easy to follow. I think the price was great for the condition of the book, I can tell I got a good deal.
Fast Shipping! June 24, 2010
L. Martin (small town, IN)
Very fast delivery, literally here in 3 days from the time I ordered it!! Excellent condition :)
Thanks! July 11, 2010
Frito
Received the book faster than expected and it is in NEW condition thanks so much!
Great book July 29, 2008
Christina Rinehart (Chillicothe, OH USA)
1 out of 2 found this review helpful
This book is very helpful if you are intersted in learning about businesses or are intersted in opening your own business. There is a lot of helpful information in this book.
Showing reviews 1-5 of 16
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